It’s time for a change. Our current ‘look and feel’ no longer reflects the successful, exciting visitor attraction we are today. What’s more, our customers continue to search for new experiences in an increasingly competitive market. It’s essential we continue to make their visit to Skyline fresh, engaging and above all welcoming. As part of our rebrand process a name change that took place in May this year in Rotorua & Queenstown, from Skyline Skyrides Rotorua & Skyline Gondola Restaurant & Luge Queenstown, to Skyline Rotorua and Skyline Queenstown. As well as the reasons above for the rebrand the brand name itself “Skyline” will be utilised and recognized worldwide.
"A lot of hard work from all departments here at Skyline Rotorua has been realised with the major change in brand for Skyline" commented Neville Nicholson, General Manager at Skyline Rotorua.
"We are looking to update and continue as a leader in the tourism industry with this change of brand. We have always prided ourselves on doing a great job of making our guests visits memorable and this change of brand simply reinforces that message for our staff and visitors alike" Mr. Nicholson continued. "Our belief has always been that we convey a very welcoming and positive forward thinking image for our visitors and we believe that our new logo and look fits in with this aim perfectly."
This is great timing for a change of look and brand in Rotorua as amongst other things, it coincides with our anniversary of 25 successful years of operation.
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